Telco-integrated digital content
Mindray delivers mobile VAS and digital content experiences that help telecom operators and partners grow adoption, increase ARPU, improve retention and reach subscribers on everything from entry-level handsets to smartphones.
Operator channels
Acquisition and subscription journeys built around telco touchpoints.
Device-inclusive delivery
SMS, mobile web, HTML5 portals, video portals and native apps.
Built for telecom realities
400,000+
active subscribers across Nigeria, Ghana, Zambia, Kenya and Liberia
20M+
transactions processed across Mindray services
20,000+
Google Play downloads for Mindray Games
Access
to 18 SSA markets via MTN Group Framework Agreement
Top
10 highest grossing Digital Content Provider on MTN Play Nigeria in 2020
Services
Mindray delivers end-to-end digital services that help operators and partners launch, distribute and optimize content-led experiences across multiple channels, technologies and device types. From acquisition to customer care and content aggregation, the service model is designed for performance in real market conditions.
Design and optimize recruitment journeys that help digital services scale faster across operator and digital channels.
Support service continuity through customer-focused engagement models, clear communication, subscription reminders and responsive lifecycle care.
Aggregate and deliver learning, health, games, video, music, lifestyle, sport and entertainment content tailored for operator channels and local audiences.
Source high-value services from leading global partners and adapt them for local market realities, user behavior and available technology infrastructure.
Products
Mindray’s product portfolio translates content categories into operator-ready services, built for market and mobile network operator.
Learning
Knowledge and learning-focused digital content service powered through Upstream and aligned with operator subscription journeys.
Lifestyle
A lifestyle and entertainment umbrella service that can extend into play, learning, fitness and casual games for broad consumer appeal.
Sports & Fan Engagement
Sports and fan-engagement content built for operator channels, with trivia, match-related experiences and recurring subscriber engagement around football and sports culture.
Caller Tunes
Caller ring-back tone content for telco entertainment, personalization and recurring VAS monetization.
Creative Content
Creative image-led mobile content experience for subscribers interested in AI-enhanced or visual digital services.
Finance Education
Personal finance education and money-management content created for accessible mobile learning and subscriber value.
Operator Solutions
Mindray partners with telecom operators to deploy digital content and subscriber engagement services that are built for local adoption and scalable revenue growth. Services support acquisition campaigns, branded digital content, channel optimization and content models that increase ARPU, improve retention and deepen engagement.
Device Reach
Mindray’s device-inclusive model supports low-capability devices, low-end smartphones and richer smartphone experiences.
Text-led services for low capability devices and basic mobile access.
Lightweight mobile web experiences for low-end smartphones.
Android, iOS and Windows experiences for richer subscriber journeys.
Rich mobisite services, interactive content and video portals for modern devices.
Next step
Launch content, acquisition and engagement models tailored to your market, subscribers and operator channels.