Delivery modes
SMS services for low capability devices
Mobile web for low-end smartphones
Rich HTML5 mobisites and video portals
Native applications for Android, iOS and Windows where appropriate
Product
HealthFacts: operator-ready health for mobile subscribers
HealthFacts provides short health, wellness and prevention-oriented information for GLO NG and MTN NG subscribers. The service is best positioned as everyday educational content delivered in simple mobile formats, with topics that can be localized and refreshed responsibly.
Health content should stay informational, cite approved sources where available and avoid presenting itself as emergency care or medical diagnosis.
Operator-branded subscription journey
Packaged for telco-aligned discovery, opt-in, charging, reminders and opt-out flows.
Local market adaptation
Content can be adapted to subscriber preferences, language expectations, available infrastructure and operator policies.
Performance-led growth
Supports acquisition, retention and monetization through campaign optimization, promotions and engagement loops.